Tuesday, March 21, 2006

Terralink International and Webraska Sign Partnership Agreement


location based services


Paris, France - February 28, 2006 Webraska, a leading provider of mobile GPS navigation solutions and high-end geospatial software platforms for wireless carriers and major service providers worldwide, is pleased to announce that it has signed a partnership agreement with Terralink International, New Zealand’s leading GIS data integrator, to power GPS navigation, internet mapping, LBS, local search and fleet management offerings in New Zealand.

Terralink International will sell and support Webraska’s Smartzone Geospatial Platform and Webraska Navigation 6 in New Zealand. The platform will be enabled with Terralink data, New Zealand’s most comprehensive and trusted navigation dataset. Terralink location data is used day-to-day by New Zealand’s first response emergency services.

Terralink Managing Director Mike Donald, says he expects the new platform to allow affordable mobile navigation for all New Zealanders.

“This will be a big leap ahead for New Zealand’s geographic IQ. Webraska’s technology can make mobile navigation an affordable monthly subscription service rather than an expensive one-off purchase. Until now, mobile navigation has only been available on dedicated hardware with an entire dataset preloaded. With the Webraska platform, maps and voiced turn-by-turn instructions are kept on a central server and only transmitted to a smartphone or PDA as required,” explained M. Donald.

In addition to GPS turn-by-turn navigation, the powerful Webraska technology will be used to power the most demanding yellow page and local search queries, Internet mapping and fleet management applications that require total reliability and high throughput.

Webraska CEO Eric Nodé-Langlois said mobile navigation was enjoying huge global growth.

“All around the world the market for Internet mapping, local search, and mobile navigation applications is exploding with the introduction of smartphones. Webraska Navigation's compatibility with the Windows Mobile and Symbian operating systems, with its unparalleled map-matching quality, simplicity of use and real-time traffic information is a clear winner with mobile telecom operators, device manufacturers and subscribers. We are pleased to partner with Terralink to be able to serve customers even more closely in the Asia Pacific region,” explained M. Nodé-Langlois.

About Terralink
Terralink International provides Geographic Information Systems (GIS) and mapping solutions for better business management. Terralink assists organisations in integrating their own data sets to create effective, sophisticated GIS systems, and specialises in delivering mapping, property information and imagery, as well as geographical and spatial information. Terralink’s comprehensive and accurate land database is used by many of New Zealand's official topographic, city and scientific maps.

Terralink International's head office and core production facility is situated in Wellington, New Zealand.

For more information please visit www.terralink.co.nz

About Webraska
Webraska is one of the leading providers of mobile GPS navigation solutions and high-end geospatial software platforms for wireless carriers and major Internet service providers worldwide. Webraska's customers include Orange, Vodafone, Sensis/Telstra, Toyota, Nextel, Intelematics, Raywood, Punch Telematix and Groeneveld.

For more information visit: www.webraska.com




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