MapChart Presents Appropriate Solutions for Business-GIS Outsourcing Online at CeBIT


NewswireToday - Dresden, Germany, The MapChart GmbH will present it’s portfolio for web-based spatial tools ans services (MapChart Geomanager, MapChart EarthAtlas & MapChart Fleetpoint) at the CeBIT 2006, the leading global IT-fair in Germany, in exhibition hall 4 booth F 60.

This year the focus of the MapChart participation is upon system-based solutions for spatial questions in the field of marketing, distribution and location based services (LBS). Instead of the need for high investments in an obsolete desktop GIS application, IT-decisions makers are able to use the clever web based services of MapChart.com especially for outsourcing of business geographic information systems and processes.

Only one year after the official start the MapChart business idea, which was rewarded in the context of the business plan competition “futuresax 2005”, has evolved into a growing success story. The potential of growth for such business mapping services is resulting from the equity of available geo- and attribute data and the demand for online based GIS-solutions, which experts estimate to be around eight billion Euro in Germany alone.

Overview of the presented product innovations and modules, MapChart Geomanager with new extended features

MapChart.com, the web-geomanagement system of the MapChart GmbH, is based on the idea, to provide, publish and analyze spatial market research data and socio-demographic data (geodata), online, transparent and „easy-to-use“. The online-platform is including appropriate tools, to visualize market and business data in digital maps. By the evaluation, the perception and the analysis of the data, decision makers can detect spatial complexities and market potentials faster. Therefore strategic decisions based on spatial market knowledge are more reliable and easier to realize. For example marketing professionals can visualize their customers (turnover, scoring, value) in a business map, can localize their target group and can join these received information for an optimized media campaign planning. MapChart.com is an one-of-a-kind decision guidance for spatial questions in respect of business planning and controlling.

MapChart EarthAtlas available
MapChart EarthAtlas is the new interactive atlas for statistics – provided as a free online service.

Users can benefit of a permanent increasing library of statistical and geographical information, which are provided as thematic maps for almost all countries and regions. They can find out more about topics like demography, environment, economy, health and many more. Thanks to the unique web-mapping technology of MapChart.com, the EarthAtlas could also be implemented into individual web applications. Of course these solutions are converted into the clients corporate identity.

Modules for mobile tracking solutions – MapChart Fleetpoint
MapChart Fleetpoint is the innovative online application for visualization of position information of mobile objects (people, cars). The digital cartographic basis includes current road maps (vector based) for Europe, provided by the map specialist TeleAtlas. MapChart Fleetpoint can be conveniently integrated in existing vehicle tracking solutions. By using open interfaces the online mapping service is adaptable according to individual system requirements.

About the MapChart GmbH
The claim the online GIS solution provider MapChart GmbH (Germany) is: Just rent the software, don’t buy the whole application! The up-to-date ASP- approach features clear advantages for the clients: The detailed pan-European TELE-ATLAS streets maps, latest databases, competitive handling, fast communication, optimized marketing offer an increased benefit to all users of spatially based businesses.




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