Wednesday, September 13, 2006

Movistar Chile Offers LBS Services Via LOC-AID

Boca Raton FL - LOC-AID Technologies Inc., a leader in location-based services (LBS) and innovator of end-to-end location aggregation, is pleased to announce that Movistar Chile has selected LOC-AID Technologies suite of applications for their commercial deployment. LOC-AID’s award winning friend finder application, LOC-AID People, will lead the offering, followed by LOC-AID Treasure, LOC-AID Fun, LOC-AID Love and LOC-AID Web. Individually, each application delivers a different form of solo and person-to-person connection and awareness; together they enable Movistar Chile’s uniquely powerful launch of LBS.Movistar Chile’s LBS launch marks the first time in the region a GSM carrier enables J2ME, Premium SMS and Web for subscribers to access a single friend finder application. Movistar Chile will leverage LOC-AID People’s innovative solution for geo-fencing, -alerts and –messaging (geo-FAM) and SMS / e-mail delivers a rich user experience. As an integrated package, these applications enable consumers to interact with each other in very innovative and customizable ways. “The location-based services market has evolved past the ‘first mover’ stage,” said Isaias Sudit, founder and CEO of LOC-AID Technologies. “Cellular service providers who understand their customers needs are moving to provide LBS applications as a means to maintain and grow their market share. LOC-AID brings a seamless LBS experience to all Movistar’s subscribers.”“When we launched “Localízame”, our first localization system that works on the GSM net technologies of mobile phones, we commit ourselves to keep on improving the product. This is the reason that now we have established an alliance with LOC-AID, that strengthens our localization system, giving mobility to the spontaneous consultancy service about the geographic position, the user could consult from the same mobile phone”, said Oliver Flögel, CEO of Movistar . “Our localization service also shall contribute to the life quality of all LOC-AID users giving to many customers the calm of knowing where their relatives or parents are, and bringing the companies important management tools and productivity”, declare Flögel.About LOC-AID TechnologiesLOC-AID, based in Boca Raton FL, has developed a suite of award-winning location-based services (LBS) solutions, which include Friend Finder, Social Networking, Gaming and Workforce Management, as well as creating the first fully integrated LBS aggregation Gateway. LOC-AID's current LBS offerings are available for download through the Telefonica (Movistar), Iusacell and Unefon networks, and will launch in the U.S. in 2006. For more information, visit www.loc-aid.net. LOC-AID is a registered trademark of LOC-AID Technologies Inc.Movistar in ChileMovistar consolidates the operations of Telefónica Móviles in the Chilean market, a country where it has a customer base that totalled approximately 5.6 million clients, given them the leadership in the domestic market, and a vanguard position in the launching of more innovative products and services in mobile phones. Movistar is also one of the best 35 companies to work in according to Great Place to Work.Telefónica MóvilesTelefónica Móviles, a Telefónica Group company, has operations in 15 countries across three continents and a customer base that totalled more than 98.5 million at 30 March, 2006. During 2005, Telefónica Móviles obtained revenues of 16.514 billion euros (+40.5%) and OIBDA of 5.817 billion euros (+26.8%). Net profit totalled 1.919 billion euros, the highest in the company's history. Telefónica Móviles shares are quoted on the Spanish stock exchange and also on the New York Stock Exchange (NYSE) under the TEM name. For further information visit: www.telefonicamoviles.es

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