MapQuest Business Solutions Launches Advantage API 5.0

location based services

NEW YORK, BUSINESS WIRE -- MapQuest Business Solutions, an industry leading provider of ');" onclick="window.openenterprise software for location based services, today announced the launch of its MapQuest(R) Advantage API(TM) v5 (AAPI 5.0) platform, which enables businesses to integrate high-powered, location-based technology into their web and wireless applications.
Serving key industries such as real estate, retail, hospitality, healthcare, transportation, insurance and banking, AAPI 5.0 not only introduces much sought-after new features like "grab and pan," aerial imagery and hybrid views, it also provides an overall interface that is much easier to deploy and use. The platform's new AJAX interface allows developers to quickly and easily location-enable their applications.
"It's our next generation API, the foundation from which we will build our products and services," said Christian Dwyer,

With Advantage API 5.0, an end user can switch between various search parameters, points of interest, map and aerial views, grab and pan, zoom, icons, and rollovers without an image refresh," said Joel Macintosh, CEO of WolfNet Technologies. "And the key that brings it all together is the ease of implementation with the new API."
MapQuest's AAPI 5.0 enables various industries to leverage the power of a location-based platform to build their own custom developed applications designed to meet their customer needs. From enhancements to key real estate functions, including plotting listings on a map and property searches, to analyzing sales territories, fleet management, asset tracking, customized routing and competitive market analysis, businesses can develop innovative location-based services which take advantage of AAPI 5.0 development tools. -0- *T AAPI 5.0 emphasizes: -- Developer Ease-of-Use - build highly functional location-enabled applications with little development effort required. -- Rich, Interactive Maps - the AJAX API enables developers to build rich Internet applications with a desktop-like experience. AAPI 5.0 Key Features Include: -- Drag and Pan Interface -- Build a map interface that allows users to 'drag and pan' to move the map location. -- Aerial imagery and hybrid -- New map styles that include: -- High-resolution satellite and aerial imagery at 16 different zoom levels (zoom level varies by geographic location). -- Hybrid map style that takes imagery and overlays street map road networks. -- Routing -- Generate maps and driving directions from one location to another or create an optimized route to several locations. MapQuest's patented routing algorithms are the same that have powered the #1 mapping website, www.mapquest.com, for the last 10 years. -- Geocoding -- AAPI 5.0 allows users to resolve longitude/latitude coordinates to a specific address. MapQuest prides itself on the accuracy and global coverage of its geocoding and works with multiple data sets to try to ensure the closest possible address match. -- Intelligent Search -- Search for locations within a specific drive time, radius, route corridor or custom polygon. -- Geographic coverage - expanding high quality, world-wide geographic coverage in areas including: -- Africa -- Asia & The Pacific Rim -- Caribbean -- Europe -- Middle East -- North America -- South America -- Points of Interest (POIs) -- Built on MapQuest's renowned, comprehensive database of listings, including restaurants, hotels, gas stations, ATMs and much more, clients can augment current data offerings with MapQuest POIs, complete with custom icons. *T
Advantage API Platform Enhancements Benefit Client Application
Customers are finding AAPI 5.0's new platform enhancements to be very valuable from a functional, development and cost-savings perspective. Minneapolis-based WolfNet Technologies, which specializes in Internet technology and consulting for real estate companies, implemented the new Advantage API 5.0 into their MapTracks(SM) subscription service in three days with a single developer. According to WolfNet, AAPI 5.0's increased level of layering eliminates intermediate programming and frees developers from having to spend time creating custom overlays.
Since 1994, MapQuest has provided customers with the advanced mapping software, information and services they need to increase qualified leads and online conversions from their web presence. Today, MapQuest reliably serves over 1,400 global brands in key industries. For more information on MapQuest's mapping software and platforms, visit www.mapquest.com/businesssolutions.
About MapQuest
MapQuest offers Internet, wireless and business solutions that help people find places. MapQuest is one of the most recognized and trusted brands on the Internet and is the leading consumer Web site for maps and directions, serving more than 45 million users in November 2006, according to comScore Media Metrix. MapQuest, Inc., a wholly owned subsidiary of AOL LLC, is based in Denver, Colorado.
About AOL
AOL is a global Web services company that operates some of the most popular Web destinations, offers a comprehensive suite of free software and services, runs the country's largest Internet RoyalDiscount-