BBC Thinks LBS

location based services

BBC's director of future media, Ashley Highfield is excited about the mobile screen and about LBS.

Highfield is already considering the possibilities of adding location tags to programmes such as Springwatch, so those viewing content via a mobile could access extra information. "You could say 'show me all sightings of the greater spotted plover within five miles of where I am now'," he said. Viewers could also use their mobile to give more detailed responses to broadcasters, such as visiting the BBC website to add a location tag if they see a particular bird themselves.